Off the Page is a regular interview series featuring National Magazine Award winners. In this interview, we chat with Montreal-based writer and photographer Terence Byrnes. Last year at the NMAs, Terence was awarded the gold medal in the category of Photography: Photojournalism & Photo Essay for “South of Buck Creek.” Byrnes succinctly captures the premise of the photo essay by way of a subheading: “A Canadian memoir of black and white in America’s unhappiest city.”Read on for Terence’s thoughts on maintaining sympathetic neutrality towards the residents of Springfield, Ohio; smart phones and the democratization of photography; and his advice for emerging photographers.
First, congratulations on winning gold at the NMAs for “South of Buck Creek,” published in Geist. Your photo essay describes Buck Creek as a “cabinet of wonders.” In your career as a photographer, have you found other subjects, or places, that could be described as such?
I shot for a while in Buffalo when that city was among the rustiest of rust-belt towns. The industrial desolation, abandonment, and sense of fallen empire were awe-inspiring. In a residential area, I saw a man, wearing only dirty white briefs, roasting a wiener in a hubcap where he had built a fire with twigs. This was at the end of a street of McMansions protected with black iron grillwork over every door and window. Is that a wonder? I don’t know.
The essay portion of your piece notes that you took approximately 10,000 photos of Buck Creek, over a span of 45 years. How do you organize all of your photos?
Ten thousand was a guess. It’s more than that. Many are negatives, with some chromes. I worked from proof sheets to produce scans on a Nikon scanner. I moved to digital capture in 2003. Lightroom keeps track of it for me.
Do you have an absolute favourite from those 10,000 photos?
One day, I was photographing an oddly shaped building—it may even have been a skinny parallelogram—that housed a bar. “Bob City” was painted on one end of it. Railroad tracks, a sidewalk, and several streets converged and diverged behind the building, and dandelions had popped up in a patch of grass in front of it. I spent about 45 minutes finding the right position and height to put these elements into proper relation with each other. When I processed the film (this was probably 30 years ago) air bubbles had stuck to the best frame in the series, rendering it unusable. Wanting to salvage that frame eventually led me to early digital scanning of negatives and moved me out of the darkroom to the screen, where I patched the bubbles. I can’t say if this image was an “absolute favourite,” but it’s got a lot of history stored in it.
Within the first few pages of the photo essay, we jump from the sixties with “Terria (1966)” to the early 2000s with “South of Buck Creek” (2001), then to the 90s, with “Joy (1999).” What were your intentions behind the non-chronological organization of this photo essay?
“Intuitions” is probably a better word that “intentions.” When you establish an order for a photographic series, some arrangements just look better. I suppose I want the eye to re-orient itself to the formal elements of each image so the photograph is actually seen. Also, ordering by year suggests development of some sort, or it implies a narrative. As it was, the images themselves were my first priority.
Very early on in the photo essay, you state that your role in Buck Creek shifted from spectator to participant. Certainly, that theme—of your enmeshment in the Buck Creek community—runs throughout: there’s the “crazy moment” when you “fantasized about adopting” one of the boys from the Vision for Youth residence; you carried the “Friends (1977)” photo around for years, hoping to eventually deliver it to one of the photo’s subjects, “scary guy.” What challenges came along with crossing that line from spectator to participant?
Great question. I had to maintain sympathetic neutrality toward everyone and to learn—more than once— that folks who looked down-and-out could be as smart, respectful, and as deserving of respect, as anyone else. Honesty and openness were crucially important. A subject might say, “Take my picture, but don’t ever use it,” and my agreement would have to be as good as gold.People were blown away when I would come back a year later with free photographs. That’s how the street cred developed. Of course, there were rough spots and challenges that were both emotional and physical. I saw families living in misery and stripped of dignity thanks to bad luck, fear of gang activity, and profound physical and emotional disability (with no health care or institutional support). You want to help, but you can’t.
“Marriage (1998)” features a woman in her bikini, with her two twin daughters. The narrative portion states, “In the later years of this project, women wouldn’t so easily agree to have their pictures taken. They were afraid, as one told me, that their faces would appear atop a nude body on the Internet.” It seems that while the Internet has encouraged people to document their lives—via Facebook, YouTube, Instagram—it’s also made it more difficult for photographers to act as the documentarian. Are there other ways in which the growth of social media and the shift to digital have impacted your career as a photographer?
Camera phones have, in a sense, radically democratized photography and, for many people, have done away with the cachet of the physical print. Academic criticism and identity politics have also had a less than salutary effect on the documentary form. Some months ago, I glanced outside my window here in the Point-Saint-Charles district of Montreal and saw an 11-year-old boy got up in a home-made superhero costume, holding a garbage can lid as a shield. I knew it was pure Arbus, but couldn’t resist. When I asked the boy if I could take a photograph, a teenage girl ran up and began shouting at me. Her assumption—thanks to her familiarity with internet images—was that I was about to do something that was immoral as well as illegal.
Your first camera was an Agfa Ambi Silette loaded with Tri-X film. These days, what’s your camera of choice?
Actually, before the Agfa, there was a Kodak “Pony,” which I had forgotten. You’ve caught me at a crossroads now, though. Should I move up from my Nikon D810 to the new D850 or switch to the mirrorless Sony A7R III? Probably the new Nikon.
In 2008, you published Closer to Home: The Author and the Author Portrait, which you had worked on for 10 years. That means that there was some crossover between the literary portraits and Buck Creek. What similarities were there between these two seemingly very different projects?
Both were closer to the subjects’ homes than to the studio. I tend to shoot on-site and to make it up as I go along. This can produce really banal results, but also great surprises in lighting, posture, expression, and mood.
What was the impact—personally and/or professionally—of winning a National Magazine Award?
I think it makes me an easier sell to editors who don’t know me. And if I pitch an idea, I’m more likely to be listened to.
What advice would you offer to a young photographer?
The advice I give myself is often so disastrous that I should keep my own counsel. That said, I think of current work that catches my eye. I love the work of Tamas Deszo, Sebastián Liste, and Ruth Kaplan. Or Michel Huneault’s photographs of Lac Mégantic after the train disaster. There are some wonderful documentarians out there who do far more than record event. I would have been interested in photographing the refugees/migrants who streamed across the border in Quebec’s Eastern Townships in the belief they would find a home in Canada. Good projects don’t have to be topical, but they do have to be fresh.
Previous to Byrnes’ NMA gold award, he received two NMA honourable mentions. The first was in 2009, for “The Imagined Portrait” published in Queen’s Quarterly. The second was in 2012 for “The Missing Piece,” published in The Walrus. For more information on Byrnes’ photography and writing projects, please visit his website.
Off the Page is a regular interview series featuring National Magazine Award winners. In this interview we chat with award-winning art director Anna Minzhulina, who spent 10 years at the creative helm of Maisonneuve. “Maisy” was named Magazine of the Year at the 2016 National Magazine Awards, and over the years it has been among the most lauded and decorated magazines for design, illustration, and photography (as well as its writing and reporting).
NMAF: Let’s start with Maisonneuve. You spent over a decade as the art director of the award-winning Montreal quarterly.
Anna: Maison-who?! I have never heard of it?! Is it any good?!
(Sorryyyyyy, I just could not help myself!) Indeed, my tenure at the magazine was exceeded only by the logo itself–the infamous Maisy dude. I could easily be a special edition Maisy mascot!
I joined Maisonneuve in 2005, shortly after I graduated from the Design Art program at Concordia University. Then in the summer of 2006, I became the Art Director. At the time, the magazine was in its fourth year of publication.
Looking back, we were both wild spirited newbies! Maisonneuve was just getting noticed, but still in the early stages of fully developing its editorial and visual personalities. And, there I was…an idealistic designer taking my first steps into the professional art world I felt so passionate about…excitedly searching for the special place to house my creativity. There was maison and it was neuve.
We complemented each other very well. And in a retrospect, the collaboration blossomed into a fruitful and long-term relationship.
NMAF: Maisonneuve is one of those magazines that is sometimes difficult to describe, yet always attracts alluring descriptions: quirky, bold, refreshing, imaginative, passionate, delightful, thoughtful, exciting…
Anna: For people who are familiar with Maisy (the affectionate in-house name), you may say…A versatile humanitarian with socially and culturally inclined tendencies and some very personal issues, who welcomes anyone into its Open House, obsessively collects Letters from Montreal…in addition, has strange Fictional fantasies, whole-heartedly laughs at the Comics…at times gender confused, but very intelligent and oh! such a visual feast for the eyes to devour ;)!
Undoubtedly, Canadian readers have a variety of great magazines to choose from. Just as easily, dozens could fit the description you gave. But even so, I feel the major difference between other publications and Maisonneuve is the consistency. It’s Maisonneuve’s extraordinary ability to remain uncompromisingly true to its philosophy of high-quality editorial and visual story telling, from one issue to the next and throughout the years.
To sum up…Maisonneuve is a voice of organic harmony, which with equal strength speaks to and of both human experience and human expression.
NMAF: How would you describe the creative vision you set out to achieve at the magazine?
Anna: I feel successful visions are the ones that are flexible in nature. They adapt to the circumstances and times. With enthusiasm and passion, there is nothing impossible…as long as it’s based on the principles of honesty and integrity.
I always strove to design the best magazine I could possibly create in spite of the numerous limitations. In my mind, there were Plans A, B…Z and, if none of those worked—well…I would do it myself!
Over the course of a decade, those visions and approaches evolved beyond simply design aspect/aesthetics and into an understanding of such important values as creative collaboration and the conceptualization of emotionally deep visual narratives capable of touching and evoking lasting impressions and intelligent conversations.
Furthermore, I like to think of the magazine pages as the walls of an art gallery, where art is displayed for practical reasons, such as the pictorial entourage to an article. The words and pictures co-exist.
But at the same time, the images exist in a realm of their own and are appreciated as a separate entity with their own story. Usually, that story is connected to the written one, but it does not have to be in a literal way. I liked to commission illustration that, if there were just empty pages with no words, the images would still have the visual power to stand on their own.
If you think about it, that’s the natural state of the words before they arrive on the designed page. Why can’t the images create their own sustaining presence? That’s one reason why I think Maisonneuve has been so successful… it has had these multiple strong presences that can stand alone and also interact.
NMAF: Is there a magic formula for directing such a unique publication, or do you re-invent the wheel, so to speak, every time you start work on a new issue?
Anna: Hmm… yes and no?! Each issue is a new experience, for the team and for the readers. Be that as it may, you don’t reinvent the philosophy—it’s the anchor. You adapt and modify the approach to the underlying design to provide individual and suitable reflection of each story and its characters, which are unique in their own right.
NMAF: It’s fair to say that Maisonneuve has been one of the most celebrated magazines in Canada over the past decade, as judged by its peers in the industry and its readers. As its art director you have collected 6 National Magazine Awards for your work—3 for Best Magazine Cover and 3 more for Art Direction—among more than a dozen nominations. Maisy has also won Magazine of the Year twice in that span.
Anna: The number of people, who defriended me on the Facebook skyrocketed! 😛
Truthfully, I am humbled and very honoured for every nomination and award. Thank you!
NMAF: What has been the significance to you of the National Magazine Award recognition from your peers?
Anna: Aside from what it personally means to me as well as everyone else involved in Maisonneuve’s production, the recognition of effort, sacrifice, time, sleepless nights, grey hair, broken promises, cancelled dinner dates…it is the acknowledgement of women’s visibility within creative fields.
I believe in the vital role women play in diversifying the publishing world by exposing it to their sensibly strong perspective. So kudos to National Magazine Awards Foundation! I hope it will inspire young women illustrators, photographers, and art directors in Canada to persevere. So that in the future, there are more female voices such as Marta Iwanek, Gracia Lam, Selena Wong, Suharu Ogawa, Genevieve Simms, Heidi Berton, Ness Lee…and the list goes on and on.
NMAF: Let’s take a closer look at some of your most celebrated work, and perhaps you can tell us a quick story of how it came together:
In 2011, you won a Silver Medal in Art Direction for a Magazine Story for “Monuments: The City in Three Parts”—a progression of towering illustrations by Amy Casey accompanying a suite of poems by Roland Pemberton. What was your inspiration here—was it the poetry itself, or something more?
Anna: The challenge with poetry is: it’s an art form naturally open to interpretation. Overly strong visuals can clash with or even crash the delicate aesthetic of poetry itself. But no visuals at all, in a magazine like Maisonneuve, would be a cop out.
In the case of “Monuments” the inspiration came equally from both—the beautiful text and Amy’s wonderful work. I created a collage of collapsing imaginary houses so the text could interact with Amy’s images in a way that allowed both to stand on their own and coexist in peace on the same spread. That’s hard to do! So often with poetry there is a love-hate relationship with surrounding images, but this one worked.
Amy was reluctant at first, but when I showed her what I have done as a mock-up she was very excited and happy for her work be adapted in this creative way.
NMAF: In “Gays for God”—Silver Medallist in 2013 for Best Magazine Cover—you created (with photographer Kourosh Keshiri) an irresistible image of a contemplative Jesus draped in a rainbow flag, which accompanied the cover story by Clancy Martin about a new LGBTQ-friendly evangelical movement. This is an image of infinite subtleties—from the blue eye to glowing halo and the soft edges. The mood is very inviting to the story. What were the questions you asked yourself as you worked on this design?
Anna: Perhaps, at one time or another, we all contemplate being draped in the fabric of our own fears and doubts, while waiting for the divine to show the way…it’s the concept that talks to universal experience while personal as well. A close-up portrait was the best way to capture the dichotomy.
As for the questions…I am asking myself the same ones today, as I have done then. One of them is how can I, a gay woman myself, shine the light on the relationship LGBTQ community has with spirituality in a singular iconic image to the broader audience? To create a bold and intelligent visual statement to inspire pride in one side and to engage into conversation the other one.
NMAF: How did it come together?
Anna: Well…it’s not that easy to find Jesus wondering the streets, more so to convince him to be gay for the photoshoot! But hey, drop the Maisonneuve name here and there and you might be surprised! 😉
Usually, I have a lot of ideas and sketches for the cover (story). Drew Nelles [the editor-in-chief at the time] and I agreed on this concept as the final one—the stand alone powerful image and the direct reflection of Martin’s story.
With the help from dear friend and brilliant photographer Kourosh Keshiri, I was able to get amazing raw shots to work from. Subsequently, I photo edited and photo illustrated the selected image (the most sincere and devoid of pretence) into the final cover version.
In other words, I deliberately de/emphasized and added specific details (such as halo, blue eyes, serene lighting, deep shadows)—the visual signifiers, to create a stronger impact.
NMAF: The “TV We Hate Issue” cover (also a Silver Medal winner for Best Magazine Cover in 2015) looks like it was absolutely fun to create—a friendly poke at the subversive, gonzo style of MTV. Were any TVs actually harmed in the production of this cover?
Anna: Ha! Well, yes, twice. How many of us just get so annoyed with what is on TV we just dream of taking a hammer to it?…or in this case, a butcher knife! I deeply apologize to TV set lovers for butchering a very cool retro television…All in the name of art!
The amazing Ian Patterson and I worked on five covers together, the “TV We Hate” was the second one in that sequence. Ian is the example of someone you just click with. He has mastered an amazing skill—working with natural light.
For a start, there were many, many doodles and sketches for this cover. As I remember correctly, we narrowed it down to two main concepts. What made this one the final one was the minimalism and pointedness. The complexity lay in the precise execution–the limited (minimalistic) number of elements did not leave the room to hide mistakes. It’s something that either works or completely fails. This is why, when one element was off the whole cover had to be reshot. Afterwards, just as with the “Gays for God” cover, there was extensive photo editing to ensure the right details are highlighted while the unnecessary ones either overshadowed or removed completely.
Visual knowledge is important, but it’s not necessary to enjoy something from purely aesthetic point of view. That’s why the most interesting and iconic images successfully and equally merge both, concept and beauty, into one.
Here’s a peak at how the design evolved:
NMAF: Do you have another favourite creation from your Maisonneuve career?
Anna: For many artists, myself including, the favourite creation is the one yet to be created. Otherwise, what is there to strive for?
The favourite ones are the most memorable ones, which in one way or another enriched me with certain experience, insight or knowledge. Each image I worked on has a story behind it.
The ones that jump to mind, though, are:
Ian Patterson‘s “Married to PTSD” cover and the divine images accompanying the story;
Each one, no matter how big or small, was an unforgettable moment in time shared between kindred spirits.
NMAF: What do you look for in a creative partnership with an illustrator or photographer? What is your process of communicating an artistic vision for a magazine story that brings out the best in an artist?
Anna: My choice with whom to collaborate on projects is based on a great admiration for artists themselves and their work.
Imagine, you receive a bucket and it’s filled with stories for the next issue, you lift it up above your head and just turn it over…so the words just wash over you, like a waterfall. Most of the water will drain away, yet some will penetrate your skin and leave you with a sensation…a feeling or thought.
Out of the heart and straight to your mind, that will be your guide to conceptualize ideas and find the right voice to breath the life into the story. You can only bring out the best in others if you yourself believe passionately in what you do. Then your enthusiasm will ignite the alike spirits to join you on the crazy joyride called creative collaboration. And they will become your partners in art crime.
I love working with people who see creative process as an adventure. This requires trust, open-mindedness, and mutual respect. You are pursuing a common vision, yet ping-ponging ideas back and forth to create something spectacular. Some people can’t do that. It can be hard to find great collaborators. But when you do, it’s like a drug, the highest high.
NMAF: Now that you’ve moved on from Maisonneuve, what’s next for you? What would you like to achieve with the next stage of your career?
Anna: You mean, beside the grandiose production of the Maisy mascot costume?!
Well…it took me a while, but I finally launched my website www.annaminzhulina.com. It’s a collection of the work I have done during my Maisonneuve years. I invite everyone to come say hello! And reminisce of some of the Maisonneuve’s classics.
All in all, I still love publishing and want to pursue it further—magazines, books, other design projects…but I’m also curious about art exhibitions, conceptual design in larger spaces, on real walls, not just paper or virtual ones… it’s all fascinating to me, as long as it’s creative and/or collaborative.
In the meantime, I am working on a drawing series titled “See You”—portraits of random people sketched in shopping malls and plazas and other interesting, mundane places… my apartment walls are covered with them!
There is life beyond Maisonneuve… 😉 But I’m keeping my subscription! And so should you.
One last thing, before I bow my farewell to Maisonneuve, I would like to thank one very special person, whom I never got to thank at the NMAs:
“My dearest mom, Thank you! for giving me a precious gift— the courage to live my passion and to follow my heart.”
Anna Minzhulina is an award-winning art director, designer, artist and illustrator. For ten years, she was the Art Director of Maisonneuve magazine, where she was recognized for her imaginative concepts in cover design, design, photography and illustration. At Maisonneuve, Minzhulina collaborated with dozens of photographers, illustrators and artists, many of whom won awards for their work under her direction. More at annaminzhulina.com.
Of the Page is an interview series featuring National Magazine Award winners. This week we’re chatting with Montreal writer and editor Simon Diotte. He gained recognition for his 2016 National Magazine Award-winning travel story “Sur les traces d’un écrivain voyageur” (“In the Footsteps of a Travel Writer”) published in Oxygène, where he is editor-in-chief. The story recounts a multi-day hiking trip in France in the company of a donkey named Muscade, following the trail of the great Scottish adventurer Robert Louis Stevenson who hiked the same path in 1878.
NMAF: For the uninitiated, tell us about Oxygène magazine and your readers?
Simon: A newcomer to the world of outdoor magazines, Oxygène launched in 2013 and is published twice annually. We have a circulation of 25,000 copies distributed for free in Quebec, mainly at shops and businesses that specialize in the outdoors. Distinguishing itself from other publications that focus on all outdoor sports (trekking, climbing, alpine skiing, surfing, etc), Oxygène focuses on the classics—camping, hiking, cross-country skiing and snowshoeing.
NMAF: So which came to you first: A taste for adventure or a love of writing?
Simon: Writing. I grew up reading L’actualité. I loved their “territoire” features which explored a particular region under a specific theme. I admired the journalist Luc Chartrand in particular, winner of numerous National Magazine Awards. I recall one of his reports that explored the wild regions of Haute-Mauricie. As I read it, I dreamed of walking in remote areas, a notebook in hand. It was stories like this that prompted me to choose to become a freelance journalist, and I started writing articles about the outdoors, which then gave me opportunities to go on adventures.
Paradoxically, in real life I am not necessarily a great adventurer. But I like to have the opportunity to travel in a professional context, where I can have access, as a journalist, to places and people (such as business leaders, politicians, etc) who are not easily accessible to everyday folks.
NMAF: So in addition to your role as editor-in-chief of Oxygène you’ve also been a freelance journalist for over fifteen years. Over the years, you’ve been published in magazines including que L’actualité, Les affaires, Coup de pouce, Châtelaine and Nature Sauvage. And you cover a wide range of topics, including personal finance, the environment, and tourism, to name a few. Tell us about the process of selection stories to pursue. And what topics are currently arousing your curiosity as a journalist?
Simon: Even though I love to work on adventure-oriented stories, I see myself as a jack-of-all-journalism-trades, which corresponds well to my personality. I enjoy stories on the performance of the stock market or the latest film of a famous filmmaker. And so I transpose my diverse tastes into my work as a journalist.
To succeed as a freelancer, you have to be an idea-generating machine. As soon as an idea starts to form in my mind, I immediately make notes on it. I do a quick search to see if it’s a subject that’s already been covered. Sometimes it takes years for an idea to grow into a magazine story—often because of the lack of time or opportunity to pursue it. I have tons of ideas in the bank, but unfortunately I lack the time and budget to pursue them all. Right now I’m working on several stories about hunting. Stay tuned.
NMAF: Your story called “Sur les traces d’un écrivain voyageur” won a Silver Medal at the 2016 National Magazine Awards. You weren’t able to attend the gala, but you responded almost instantly to the announcement on Twitter. What was the first thing that came to your mind when you heard the news?
Simon: I was really proud that a story by a freelancer writer in a small Quebec publication had managed to stand out among the panoply of high-quality magazines across Canada. As a freelancer I often have the feeling of being David against Goliath in various journalistic contexts. Winning the National Magazine Award is proof that with audacity and determination, you can do great stories.
Simon: In my many years as a freelancer, I’ve experienced periods where I’ve questioned myself. Should I continue or should I do something else? The recognition of the National Magazine Awards has affirmed my decision to keep living by the writer’s pen. And working independently gives me the freedom to work on the stories I really want to. Awards provide confidence to freelancers and raise our profile among clients. They help us stand out.
NMAF: The Canadian magazine industry has undergone some profound transformations over the past few years. One need only think of all the print publications that have migrated to digital platforms, or of the recent announcement of the sale of a number of Quebec magazines by Rogers Media, including L’actualité, the most decorated French-language magazine in the history of the National Magazine Awards.* In such an uncertain environment, what is the key to success for a freelancer?
Simon: As a freelancer, diversification is a major asset. The publications I write for trust me to handle a wide range of topics, as they know I’m versatile enough to do them. It’s also a great idea to get creative and pitch stories that seem a little off the beaten track. The work I do is about 50% ideas that I pitch, and 50% ideas that are commissioned.
That said, the future doesn’t look so bright for journalism, even for the best freelancers. With falling revenues, magazines have less and less money, and of course that has an impact on content. Like most freelancers, I often wonder whether I’ll still be able to do this exciting work in a few years.
Simon Diotte is the editor-in-chief of the magazine Oxygène and a National Magazine Award-winning freelancer writer based in Montreal. Follow him on Twitter @sdiotte.
This interview was originally published in French on the blog Prix Magazine. Interview by Émilie Pontbriand. Translated from the French by Richard A. Johnson.
Off the Page is a regular interview series featuring National Magazine Award winners. In this interview we chat with freelance journalist Virgil Grandfield, who won the 2016 National Magazine Award for Investigative Reporting.
In his award-winning investigative story “The Cage” (Eighteen Bridges) Virgil Grandfield describes one particular day of his multi-year investigation into human trafficking allegedly linked to Red Cross humanitarian efforts in Indonesia, post-tsunami. “Eva” is his assistant; “Mulyo” is a labour agent who may have been involved in human trafficking; “Otong” is a worker who disappeared while working on a Red Cross project and was allegedly murdered while trying to escape.
NMAF: In 2008, you decided to resign your position as spokesperson for the Red Cross / Red Crescent reconstruction efforts in Indonesia’s Aceh province. The international community had poured millions into rebuilding the region after the 2004 tsunami and 2005 earthquake, and from your position you were able to observe human trafficking creeping into the humanitarian project. How did you start down this road?
Virgil Grandfield: I was spokesperson for all Red Cross Red Crescent tsunami relief operations in Aceh in 2005-2006. In that time, I was proud of our work there. Only when I returned to Aceh in 2007-2008 as a delegate for the Canadian Red Cross did I uncover evidence of an epidemic of modern slavery in our housing reconstruction operations.
Before I go on, I should say that when describing the focus of my investigations in Aceh, I never use the term “corruption.” That word can sometimes be racially loaded, and too vague, subjective and misleading. As you mentioned, what I found on Red Cross and other tsunami projects in Indonesia was the very specific and clearly-defined crime of human trafficking—a discovery that rocked me to my core, in part because I immediately understood that it was our own fault. We had lost our way.
In short, the British, Canadian, Australian and American Red Cross had decided that rather than working with local people to rebuild, they would take a massive short cut and outsource all of our reconstruction projects to private contractors. Agents working for those contractors brought in tens of thousands of workers to our projects from more than 2,000 km away in Java. The agents and contractors deceived the workers, stole their pay and forced them to work against their will, often as outright slaves in squalid, malaria-ridden labour camps and often provided them little more than one bowl of rice per day.
This happened to virtually all of the thousands of construction workers on Red Cross and other tsunami rebuilding projects. It was the second, secret disaster of Aceh.
NMAF: What was the breaking point for you, and why did you decide to become a whistle-blower?
Virgil Grandfield: When I first discovered and confirmed the trafficking problem, I was really sad and angry. Another worker had died of malaria in one of our project camps the day before I had arrived there. And yet, management was refusing even to allow us to provide bed nets or spray for mosquitos in our camps, claiming the workers were not our responsibility. They had become so focused on material results—numbers of housing completions—they had totally ignored the humanity of the workers on our projects.
I reported what I had found to management in Aceh and Ottawa. They warned me to drop the issue. One told me that I was “too close to the people,” and said I had a choice: “You can either be with us, or you can be on the side of the workers.”
At the risk of losing my amazing career, I kept investigating and demanding action. Management agreed to look into the issue, but only interviewed the contractors and agents, the very men who had been doing the trafficking. They never spoke with the workers. After an incident where some of our workers were beaten by a local mob accusing them of stealing some jewelry to pawn in order to escape, I broke protocol and informed the Canadian Red Cross board of governors of the trafficking and implied that if we did not act within the month, I would go public. Only then did management approve anti-malarial measures in worker camps. They also promised me they would begin a feeding program for the workers and would hire the Ernst & Young auditing firm to do a more thorough investigation. And, I was offered a new contract and a possibly a promotion, on the condition that I drop the worker issue.
I told myself: “You carry a lot of responsibility, Virgil. You have fought for a long time to uncover and get the truth out. And you might have only this one chance to say some important things.”
A few months later, I heard from one of my former field officers that our head of mission in Aceh had interfered in the auditors’ investigation when he gave the contractors weeks of advance warning, and had tried to restrict the auditors to only two of our twenty-two housing projects. I also learned that the Red Cross also never implemented the promised feeding program for our workers. And although the auditing firm Ernst & Young confirmed my findings, Red Cross refused to consider compensating the victims.
That was the last straw for me. I resigned my Red Cross Overseas Delegate status and eventually leaked the story to a producer at Radio Canada in Montreal where I had done a graduate program in journalism at Concordia University.
NMAF: Having made the bold move to resign, you launched your own investigation, returning to Indonesia not as a delegate but as an independent journalist? How did you manage that?
Virgil Grandfield: Radio-Canada said they needed more proof of the trafficking before sending a team to Indonesia to investigate and film a documentary—an investment of at least $100,000. So, a year after I had resigned, I mortgaged my home in Alberta to fund a more thorough, preliminary investigation. I returned to Indonesia in 2009-2010, rented vehicles and equipment and enlisted teams of human rights workers—and at one point, even a local mafia boss—to help me find hundreds of Javanese labourers who had been trafficked on Red Cross tsunami projects in Aceh.
The evidence and video testimonies we took from those victims and scores of witnesses were enough to convince Radio Canada to send their own investigative team to Indonesia. Unfortunately, after their documentary “The Forgotten Workers” was broadcast on Radio Canada and CBC in March 2010, Canadian Red Cross denied all findings and shut the issue down. And it seemed like Canadians just kind of shrugged.
I was devastated, and it took me a long time to recover.
NMAF: In “The Cage” you describe a second journey you made to Indonesia in the summer of 2015 to meet a man named Mulyo, who may have been a trafficker of slave labour during the Red Cross reconstruction. You put your own life (and that of your assistant, Eva) at risk just to try to gain access to some of the workers who were exploited. What was the significance of that particular journey, and what did you expect to discover that day?
Virgil Grandfield: In 2015, with a little money from a writer’s grant and an income tax rebate, I headed back to Indonesia to try again. This time I could only afford to hire one person to help me, not whole teams. During my first investigation five years before, I had met families of men who had died on Red Cross projects or while trying to escape. I promised some of those families I would try to find the graves of their dead fathers, sons and husbands. So, this time, instead of searching for hundreds of surviving victims, my assistant and I would only search for the dead.
My assistant Eva (not her real name) is a gutsy, smart elementary school teacher about the size of a half sack of potatoes. She started searching for leads in North Sumatra even before I arrived. She found a labour agent named Mulyo (also not his real name) who claimed that 160 of his workers had been forced to work at gunpoint on an American Red Cross tsunami project.
Mulyo had told Eva that one of those workers, a young man named Otong, had been murdered by his guards, likely as a warning after trying to escape the project with a group of 30 other workers. Soon after my first meeting with Mulyo, Eva and I began to suspect that he himself had been a guilty party in the trafficking of Otong and the other men.
We tried to gain Mulyo’s trust, and that meant we had to give him our trust, too. We stayed in his home. We brought him gifts. We even went night fishing with him a few times at a kind of gambler’s pond where everyone treated Mulyo like the Godfather. We kept telling Mulyo we had to meet Otong’s co-workers in order to verify his story and perhaps find a way to meet and help his surviving family. Mulyo kept making excuses for not taking us to the surviving victims. Eventually, though, he said he was ready to take us to meet Otong’s former co-workers. But, he said we would have to go alone with him.
Eva and I knew there were two possibilities: either Mulyo had decided to try to help us, or he had decided to take us out somewhere to get rid of us once and for all—to kill us. If it was the first, we would be that much closer to getting the story that might finally get people to understand and care about this issue, a story that might shock the American public in a way that had not happened in Canada.
I had spent years of my life fighting this battle. I had sacrificed the career I had loved. I felt I had little left to lose and that I had come too far to fail. Getting to the bottom of this particular story about the murder of one worker might be my only way to finally get publishers and readers to care about the bigger story. And because the stakes were so high and there had only been denial on the part of the Red Cross, getting this story second or third-hand was not going to work. I had to meet the eyewitnesses—starting with the men who had also been trafficked—and record their stories. The only way to do that was to trust Mulyo.
I was prepared to risk death. The more important question was whether Eva understood the danger and was willing to make the same gamble. That is the moment at which our story “The Cage” begins, when Eva answers that she also was not afraid to die. It would not be the last time she would say that, in even more dangerous situations.
It felt important that this story reach Eighteen Bridges readers, for two reasons: First, because I felt our audience and the wider audience that might come across the story would greatly enjoy and benefit from Virgil’s mix of compelling storytelling and scrupulous moral inquiry. Second, because we at Eighteen Bridges really do believe in the power of the written word to open eyes and enact change, and it would have been wrong not to publish Virgil’s story. —Curtis Gillepsie, editor-in-chief, Eighteen Bridges magazine
NMAF: “The Cage” is now one chapter in a larger book project you have planned about the Red Cross reconstruction in Indonesia. On the one hand, your investigation focuses on the large-scale labour trafficking involving thousands of Indonesians who essentially became slaves to the agents and contractors who pocketed large sums of humanitarian funds. And then you’re also trying to unravel the mystery of the murder of Otong. What is it about his death that you think illuminates a piece of the larger investigation?
Virgil Grandfield: One problem I have had in speaking with literary agents was that they did not think this issue would be relevant to Canadians. They also said the fact I was a former employee of the Canadian Red Cross might create legal problems or doubts about motivations. Also, when I spoke to people in Canada about the trafficked workers, they just didn’t get it. Everyone has that uncle or brother-in-law who has been stiffed on a job. No big deal. And quite frankly, when people hear the numbers—that up to half a million men were trafficked on tsunami projects—they tune out because it sounds like statistics.
So, when I returned to Indonesia in 2015, I decided firstly that I would not look for any more victims from Canadian Red Cross tsunami projects—not even one. I would only look for victims from other Red Cross or UN or other tsunami projects. Americans have not yet heard about this scandal, and neither has the rest of the world..
Secondly, this time I wanted to investigate and tell, as well as I could, the story of just a few victims—people who had died because of the trafficking. I wanted readers to really feel and understand how horrible this thing was, how cruel and deadly it had been for humanitarian agencies to turn their operations over to profiteers and criminals and look the other way and even cover things up.
So, I thought the story of one man—among tens of thousands of tsunami slaves in Aceh—being murdered for trying to escape an American Red Cross tsunami project might get that point across. This was not your uncle being cheated for work he did on someone’s house. It was outright slavery and even murder. And I believed then as I do now that people will care more about one or two or three persons whom they feel they know than they will about thousands they don’t.
NMAF: “The Cage” ends with a bit of cliffhanger—Mulyo points you towards people who might know about the fate of Otong, but he advises you against speaking to them. Without giving too much away from your forthcoming book, have you since discovered more of the truth about Mulyo and Otong?
Virgil Grandfield: Mulyo eventually did take us to meet Otong’s co-workers, the witnesses to his murder. After telling us the story of their own ordeal as tsunami slaves and their escape from an American Red Cross project, they drew us a map. Eva and I then used the map to go on a kind of “Heart of Darkness” journey to follow the investigation of Otong’s murder to its end. What we experienced and discovered will be thrilling and mind-blowing to readers: a cat-and-mouse story of facing and narrowly escaping death—in typhoons and at gunpoint—in order to investigate and solve a crime implicating those in the “whited sepulchers” of Ottawa, London, Melbourne and Washington D.C. as much as anywhere else..
Eva and I are both currently writing those chapters for a section of the book called “The Map.” Using a mix of narrative and raw transcripts, we have also recently finished putting together an experimental work of literary non-fiction called “The Monument,” about a man and wife who were victims of trafficking on a British Red Cross project.
And, we will soon be writing our third main section of the book about keeping a promise I had made five years earlier to find the grave of one Javanese family’s father and husband who had died because of trafficking on an Australian Red Cross tsunami project. Our two-month search for his grave took us to an island where as many people died because of labour trafficking on tsunami reconstruction projects as died in the tsunami itself.
NMAF: At the 2016 National Magazine Awards gala, you accepted your award for “The Cage” on stage with a passionate call for critical Canadian attention to humanitarian relief and reconstruction projects, and the gaps in the system that enable corruption and trafficking. Can you talk a bit about your vision for a better system of oversight and implementation of these projects?
Virgil Grandfield: I was so utterly shocked and grateful to win the award at the NMA gala. I had originally written “The Cage” as a chapter for my book, so, I felt it was a fragment at best. Other stories in my category were more complete, I thought, and more polished, and by excellent and well-known journalists. But, I also figured that in the very remote case I did win, I had better be ready to speak. I told myself: “You carry a lot of responsibility, Virgil. You have fought for a long time to uncover and get the truth out. And you might have only this one chance to say some important things.”
In my speech, I thanked Eva and other people like her who have over the years risked their lives with me to investigate this story for little or no reward. I acknowledged the pain the family members of the victims had to endure in opening old wounds to tell me their stories. I spoke of the trust those families put in me, and through me, the trust they were putting in Canadians to finally make things right.
I also reminded my colleagues at the NMA gala that Aceh was not the first tragic misadventure the Red Cross has had in outsourcing its humanitarian responsibilities. Thousands of Canadians lives were ruined or lost because of the HIV or Hepatitis they contracted from the tainted blood bought by the Red Cross from American prisons in the 1980s. Not only did the Canadian Red Cross deny that problem and refuse to take responsibility for its victims in the Tainted Blood Scandal. It also refused to clean house after it was censured by the Krever Report.
NMAF: What do you think Canadians should expect of the money and goodwill that they and their government contribute overseas?
Virgil Grandfield: At certain times, even our most noble institutions fail.. Yes, there is something very broken in the world now, and that was and is the deeper problem. Neo-liberal organizations like the WTO and World Bank have been forcing the poorest countries to do away with protections for their most vulnerable workers. So they share responsibility for what happened in Aceh.
But the labour trafficking scandal in the Aceh reconstruction was also due to a massive failure of humanitarian leadership. The directors of the Red Cross, for example, deliberately chose—against all of our stated principles—to use a deeply-flawed and inhumane outsourcing system, instead of working with local people to rebuild. And they chose to continue to do so, even when they became aware of the trafficking. The agencies had too much money, their boards were in too much of a hurry, and their managers acted in ways that were ambitious, heartless or blind.
The great danger for humanitarian organizations—especially the large, well-funded ones—is that they work in places where institutional corruption and failures of leadership can have immense and deadly consequences. Even at the field level, professional aid workers can also let themselves become divided from their own compassion and humanitarian principles and responsibilities. They focus on careers and promotions and perks, and because there is no job security in humanitarian work, they don’t rock the boat. They turn the other way, or compromise with corruption, or cover things up.
I reported what I had found to management in Aceh and Ottawa. They warned me to drop the issue. One told me that I was “too close to the people,” and said I had a choice: “You can either be with us, or you can be on the side of the workers.”
And meanwhile, the media give them a free pass, as if they are somehow better than normal, flawed humans. Reporters never ask hard questions, don’t investigate, and when told the truth, like most Canadians, they don’t want to believe. But the stakes are so high and the dangers and consequences of failure so prevalent and drastic, especially for vulnerable people like Otong and countless others.
That is why the press must be far, far more curious, independent and critical. You must seek out the powerless, the voiceless workers and others in our projects, and ask them for the truth. You will only help prevent more human-made disasters and save more lives.
As for oversight and implementation, the so-called “Aceh Model” of privatizing humanitarian work has been touted as a huge success to be emulated in other disaster zones. That is an outrageous and inestimably dangerous lie that must be refuted at every level and opportunity. Everyone living in Aceh saw the disaster we caused there by outsourcing our projects; we caused far more harm and pain than would have been if we had never gone there. Only smaller, community-minded organizations refused to take the easy, outsourcing path, and only they avoided the trafficking disaster.
Unfortunately, after disasters, Canadians give the vast majority of their donations to the Red Cross—an organization which at its best only handles first stage relief work. There are other organizations which specialize in actual reconstruction work which is done with communities, and I am certain that some have better leadership than the Red Cross, at least right now. Canadians must demand that the Red Cross clear out anyone involved in the Aceh or the Tainted Blood scandals. Our government must legislate open-book auditing requirements for any agencies receiving public funds, diversify disaster funding to include small organizations through a national umbrella funding agency, and establish a related but fully-independent unit of anti-trafficking investigators and project evaluators, as well as independent ombudspersons for humanitarian sector whistleblowers.
Aid organizations must establish an international convention on standards for payment and living conditions for all workers on humanitarian projects and must ban outsourcing in all relief and reconstruction work. I mean, why use the worst, least-humane business practices for what is supposed to be the noblest of human endeavors–to help others?
And finally, it is my personal hope that we find and compensate at least some of the families of those men and women who died because of our gross negligence in Indonesia. We cannot fix the huge mess we created, but at least we can try to help those most harmed by our mistakes. It is our unfinished business.
NMAF: Can you talk a bit about the process of having Eighteen Bridges publish this story and help it gain a larger audience? And what has been the significance to you of winning the National Magazine Award?
Virgil Grandfield: At the NMA Gala, I also thanked Curtis Gillespie for his faith and support as an editor and mentor, and for his uncommon courage in publishing a story others would be afraid to touch. Without Curtis and his terrific team and the supporters of Eighteen Bridges, you and I would not be doing this interview.
As for the award’s significance, I think it will help me get over a huge wall that has blocked me and my work for years. People have called me a “whistleblower”; there is even a Wikipedia entry to that effect about me. It is something that can be a badge of honour, but in my case, the label is not quite right, not anymore, at least.
A whistleblower is someone who tells the public what he or she learned while on “the inside.” I did discover the tsunami slave trafficking scandal while employed by the Red Cross, but 99 percent of what I know about the story is what I dug up often at extreme effort and cost—only after I resigned.
Before I worked for the Red Cross, I was a journalist. The skills I had learned as a reporter helped me to first sniff out the problem in Aceh, and I have relied on those skills in all my work in the region since. I have done hundreds of interviews and asked thousands of questions. I have done endless research. I have triple-checked every fact and cross-verified every story. I have geo-tagged photos with victims and witnesses, gotten signed affidavits, recorded and transcribed interviews. I have had to treat every case as if it would go before a judge, and so, I have put aside scores of unverifiable stories for every solid one that I am reporting. I have also had to take unbelievable risks to follow stories to their rock bottom.
After the NMA Gala, a couple of the judges in my category came to shake my hand and to commend me for having done all that of that work. Their congratulations, and the award from the NMA, and the kind reception I received from my journalist colleagues at the gala were a terrific validation and homecoming. And when I introduce myself to publishers, from now on I can and will do so not as a whistleblower but as an award-winning investigative journalist.
I was thrilled for Virgil winning the National Magazine Award. I don’t think there are many writers who have suffered—literally suffered, physically and spiritually—as much as Virgil did for this story. On a different plane, I was pleased to see him win because it reinforces our overall message to Virgil, which is that he has a unique talent he is meant to pursue. And so when he won I could only say, Bravo, but this is just the beginning! —Curtis Gillepsie, editor-in-chief, Eighteen Bridges magazine
NMAF: When will we be able to read the entire story in your book? Have you been able to complete your journey that you started all those years ago, to finally illuminate the truth about Indonesia’s reconstruction?
Virgil Grandfield: To paraphrase a saying from Texas, where I grew up, “It’s all over but the writin’.”
On the very last day of my search in Indonesian in 2015, by a series of investigative miracles, I found a family I had been searching for half a decade. They told me the heartbreaking tale that will form the first and last chapters of the book.
I am now finishing coursework for a graduate program at the University of Lethbridge, with a research focus in Narrative and Social Justice. After that, I will get right to work full-time on the book. I don’t know if it is possible, but I would like to publish the book in early 2018. That will be the 10-year anniversary of a crucial moment in my life when I had to decide whether or not I was in the Red Cross for the career or to help people. It was also when I had to answer whose side I was going to be on—that of the powerful or that of the powerless.
In the decade since then, I have learned the hard way that I cannot force a resolution. I am too small. What I can do, however, is investigate and try to tell the whole story of what really happened in Aceh. I must do that.
What comes afterwards will be up to the rest of you.
Virgil Grandfield is a National Magazine Award-winning investigative journalist and a former overseas delegate for the Red Cross. He is doing graduate work in social justice and literary non-fiction at the University of Lethbridge and is writing a book about labour trafficking in Indonesia during Red Cross post-tsunami reconstruction work.
Read the original story “The Cage” in Eighteen Bridges from the National Magazine Awards archive.
The opinions and perspectives presented in this interview reflect those of the interviewee and do not necessarily reflect the National Magazine Awards Foundation, its board or staff.
Virgil Grandfield’s National Magazine Award-winning story “The Cage” in Eighteen Bridges magazine was a work of first-person, narrative journalism which does not customarily bear the same requirements as standard news reporting for obtaining official replies from all concerned parties. Nonetheless, Virgil has emphasized that although in November, 2008, the secretariat of the Canadian Red Cross officially terminated all communication with him concerning the tsunami slave trafficking scandal, the organization has been offered multiple opportunities to respond to his findings and those of other journalists. Virgil has also said that he continues to welcome any initiative by Canadian Red Cross to reverse its decision not to communicate with him about the findings of his and others’ investigations.
Off the Page is a regular interview series featuring National Magazine Award winners. Recently we caught up with Jennifer Varkonyi, publisher of Maisonneuve, which was named Canada’s Magazine of the Year in 2016, among 5 NMAs it took home last year. A quarterly magazine of arts, literature, ideas and culture, published in English in Montreal, Maisonneuve publishes new and established writers, artists and photojournalists packaged around award-winning design.
NMAF: Congratulations again on winning Magazine of the Year in 2016, the third such honour for Maisonneuve since 2004. In presenting the award, the NMA jury said:
“Maisonneuve fulfills its bold mandate of ‘banishing boring,’ clearly striving to engage, inform and inspire. From its refreshing and imaginative art direction to its passionate editorial voice, the magazine feels like it’s constantly evolving, yet at the same time seems to connect with a sense of familiarity with its readers.”
As a publisher, how do you achieve this winning formula of evolution and continuity? And what was the significance to you and your team of winning the big award?
Jennifer: The answer is simple: the people. Maisonneuve has been blessed with great editors, art directors, writers, artists and interns who give their all to the magazine. We take the editorial process seriously, which means we do everything we can to help writers shape their stories to be the best they can be.
This striving for excellence has been a part of the magazine’s ethos from the very beginning, with founder Derek Webster’s drive to create a magazine that reflected intelligence, humour, and genuine curiosity, and the tradition has been carried forward by Carmine Starnino, Drew Nelles, Haley Cullingham, Daniel Viola and now Andrea Bennett.
Winning Magazine of the Year is significant for Maisonneuve. It reminds us that the hours upon hours of toil the editors dedicate to a fifth draft, or to tweaking display copy or scouring for typos, are noticed by readers and recognized within the magazine community. Being in Montreal can feel a little isolating at times, so coming to Toronto and winning the top honour is gratifying. The win also helps raise the magazine’s profile, especially among contributors, and it draws more people to the magazine.
NMAF: What three words or phrases describe the typical Maisonneuve reader? To what extent do you think about your current (and future) readers when you’re putting together and promoting a magazine issue?
Jennifer: I think here I have to go with the three qualities I used earlier: our readers are intelligent, have a sense of humour, and are curious about Canada and the world around them.
As publisher I consult with the editor-in-chief about upcoming issues, stories and themes, but the work of putting the content together really rests on the shoulders of the editors. Our editors ask themselves how they can best draw the reader into the story – how to begin a feature about, say, fetal alcohol spectrum disorder in the North? How do you grab someone’s attention when discussing the politics of creating a national park? What messages do our graphics send, and are words and images working in unison? These are the kind of questions considered around the editorial table.
NMAF: What are the biggest challenges for a (small) magazine publisher in 2017? How do you address them?
Jennifer: The biggest challenges are resources (money) and maintaining circulation. Many people have a lot of love for the magazine, but connecting with that love and growing circulation even to 5,000 is a huge challenge. That’s partly a reflection of a competitive environment: there is so much amazing content out there competing for eyeballs and subscribers.
The Internet has put small Canadian magazines into direct competition with every other magazine in the world. Without our grants from all levels of government, we would not survive. I wish we were not so dependent on these funds, but it is a reality for most small Canadian magazines. Former editor Daniel Viola recently remarked to me that Maisonneuve runs on enthusiasm, and that is exactly right. I wish we could provide more remuneration to everyone who contributes to the magazine. I think every small magazine editor and publisher in Canada feels that way!
NMAF: Maisonneuve has a national perspective, but also very clearly reflects its Quebec and Montreal heritage. In many ways, Maisonneuve could be said to be the voice of Quebec for the rest of English Canada, in literature, art and current events. How has the magazine embraced this role, and why is it important to project Quebec (and Montreal) onto the national stage?
Jennifer: Maisonneuve has always wanted to blur borders – be they real or ideological. The magazine’s identity is rooted in Montreal, but it’s a cosmopolitan identity (which is very Montreal) so the result on the page is wide-ranging and eclectic. There are regular moments, such as in the Writing from Quebec section, where we shine a light on some new writing from the francophone community, but I think the voice of Quebec is more consistently found in the excellent reporting of L’actualité and the refined cultural commentary of Nouveau Projet, for example.
Maisonneuve really is a national magazine in its scope and story selection. There was a Beaverton headline that made me laugh recently – “Montreal declared the ‘I don’t know I’m just trying to figure my shit out’ capital of Canada” – and I certainly fit this bill when I was 19 and moved to Montreal from Saskatoon. The point being: Montreal presents an alternative to the norm, be it “Toronto” or “English” or whatever – you can do things a little differently in Montreal. Maisonneuve embraces this difference, and people appreciate that.
NMAF: Based on Maisonneuve’s success, what advice would you give to small magazine publishers who are concerned they can’t compete against larger magazines on newsstands (real and virtual) or at the National Magazine Awards?
Jennifer: I think the key is to take chances. Take chances on people, on ideas, on an opening, on a story’s length. If an editor’s interest is piqued, chances are readers will be interested too. One thing that small magazines have going for them is that enthusiasm I mentioned earlier, without the punishing production cycle of larger magazines, so editors can take a little more time with a story, push for something slightly better, and the results can be astonishingly rewarding. That doesn’t pay the rent, but this is where a gold medal from the National Magazine Awards makes the sacrifices worthwhile.
National Magazine Award for Magazine of the Year Submissions to the 40th anniversary National Magazine Awards are now open for submissions. The award for Magazine of the Year honours the magazine that most consistently engages, surprises and serves the needs of its readers. This award recognizes outstanding achievement in magazine publishing over the past year.
The jury shall evaluate each candidate for Magazine of the Year according to four general criteria—quality, innovation, impact, and brand awareness—and its success relative to the magazine’s editorial mandate. Each submitter will need to complete an application form providing details supporting each criterion. There will be 5 finalists for this award and one overall winner.
The deadline for submissions for Magazine of the Year is January 27.
(For all other categories, the deadline is January 20).
Off the Page is a regular interview series featuring National Magazine Award winners. Recently we spoke with Adrian Forrow, who won his very first National Magazine Award in 2016, winning the Gold Medal in Illustration for his series of illustrations featured alongside the article “My Prescribed Life” (The Walrus). The story is a memoir about the longstanding link between mental health and prescription dependency, and it also received an Honourable Mention for Best Health & Medicine article.
NMAF:As splashes of colour that break up pages otherwise saturated by text, magazine illustrations give the reader a welcomed break, a moment’s pause before they jump back into reading. What do you think the role of an illustration is for people reading magazine articles?
Adrian: The role of editorial Illustration should be additive. It should help set the mood of the forthcoming text. The image can help evoke visual interest and transport the reader to a place where ideas and understanding intersect.
NMAF:What details do you need before you can properly begin your creative, designing process? Are there certain elements or information that your client or partner needs to relay, in order for you to develop your concept?
Adrian: What I find that works best for me is to receive the brief and the text and really absorb the core idea before putting pen to paper. Once I feel I have a grasp of the idea, I might discuss the tone of the imagery that I feel is best for the article. This is where collaboration can happen with the art director and it’s a great way to help inform your imagery. I try not to think about the imagery at this stage–just the mood, atmosphere and tone of the picture.
The other detail that is critical for my process is the dimensions of the image. It’s really important for me to consider the whole compositional area. The dimension can ignite my conceptual approach and really make the art feel customized to the space available.
NMAF:You won Gold in Illustration at last year’s National Magazine Awards for your pieces featured in a memoir called “My Prescribed Life.” The story, published in The Walrus, discussed the link between the author’s mental illness and related dependence on medication. How did the subject matter of the memoir influence your creative conceptualization for the piece? How did you decide what tone would be most appropriate?
Adrian:This was a great article and so interesting. It was a delicate and somewhat saddening topic. I knew the colours were going to be really important. I didn’t want to do what was expected. I knew I had to take an approach that might have to be more ambiguous and surreal.
I didn’t want to use this illustration to summarize or define the problem. Instead my intent was to ask a question or pose a contemplative composition so the viewer would be left to decipher the visual symbols that I included.
The colours were mostly primary and that helped carry the idea of youth and aging. The colours also helped to create a surreal or even jarring feeling in relation to the content. The goal was for the colours and composition to carry ideas about an altered state of reality.
NMAF:Your Gold win last year was also your first time being recognized by the National Magazine Awards Foundation. How does winning awards for your illustration work help you, on both a personal and professional level?
Adrian:It feels great to know that my work is being received and appreciated within the industry. Personally, it helps to motivate me to keep developing my skills as a visual communicator. Professionally, it helps to open doors and possibilities for new and exciting opportunities.
NMAF:Your work has adorned coffee cups, been part of the creative for major music festivals and has been made larger-than-life by outdoor mural installations. Your work has also appeared in magazines, including The New Yorker, Corporate Knights and The Walrus. As an illustrator, what types of creative collaborations do you like to pursue? Do you try to not limit yourself to any one medium?
Adrian:I feel that in many ways I am just getting started. I have so many ideas and desires to push what I can do. The best thing about my profession is the variety it offers. One day I’m drawing a coffee cup, the next day I’m painting a huge outdoor mural. Variety is the spice of life, so I try to be diverse in the projects I take on.
I also love the collaborative process and making things that fulfill a need or desire. I have always experimented with different approaches and tools for making images. I think it helps my clients see different possibilities and vary their experiences with illustration.
As of now, I have been collaborating with Warby Parker for a new store mural which I am really excited to share with people. I have also been collaborating with Keilhauer to make some artful promotional products.
Adrian Forrow is a National Magazine Award-winning illustrator whose work has been published in The Walrus, Corporate Knights, Canadian Running & Cycling Magazine and The New Yorker. His debut National Magazine Award was the Gold Medal in Best Illustration, for his series of illustrations featured in The Walrus memoir, “My Prescribed Life“.
Submissions to the 40th Anniversary National Magazine Awards The 40th anniversary National Magazine Awards are open for submissions until January 20, including awards for Illustration and for Best New Magazine Illustrator.
Enter at magazine-awards.com.
In alternate years, the NMAF presents distinct awards for Best New Magazine Illustrator and Best New Magazine Photographer. For this year’s 40th anniversary National Magazine Awards, the Best New Visual Creator award will go to an illustrator whose early work in magazines shows the highest degree of craft and promise.
Read more about the Best New Creators Awards here.
Off the Page is a regular interview series featuring National Magazine Award winners. Recently we caught up with photojournalist Marta Iwanek, who in 2016 was named Canada’s Best New Magazine Photographer from the National Magazine Awards Foundation, in addition to winning the Gold Medal for Photojournalism & Photo Essay for her incredible reporting of the 2013-2014 Ukrainian crisis, titled “The Maidan” (Maisonneuve).
NMAF: In your award-winning photo essay, “The Maidan,” you take the reader on a journey to a winter in Kyiv, where thousands of Ukrainians gathered to take a courageous stand against their government. You capture the Maidan as a place of fear and uncertainty, but also of community and solidarity. How did you get a sense of the place when you arrived, and what were the human emotions that spoke to you as a photographer?
Marta: I first arrived in Kyiv in early November (2013) before any of the protests had started. I remember driving through the centre of the city and thinking what a bustling metropolis it was. Then I went out east to work on a film and returned in late November a little after the pro-European protests had begun. Everything was still calm at that point and there was a sense of hopefulness among the crowd.
The protest was to last nine days, but on the last night everything changed. The remaining protestors were chased out of Independence Square (Maidan) and beaten by police, angering many people. On December 1 a large demonstration occurred in Kyiv where the people re-took the square and the movement that became known as “the Maidan” began. I was supposed to fly back to Toronto shortly after, but realized I couldn’t leave.
The feeling was so powerful and strong among the people. It felt like people had been pushed to an edge and they had nothing more to lose. There were feelings of frustration, abandonment and urgency. At the same time, you could still find the glimpses of hope and community as people unified under one cause–to oust then President Yanukovych. I was always trying to show those emotions in my photos and trying to understand the situation deeper, trying to figure out what made it this way? I changed my flight and ended up staying three months, living among the protestors and spending my days and nights wandering the square, talking to people and trying to make sense of it.
I like to immerse myself in stories as much as possible and I hope this translates in my photos. It was also a story I felt personally connected to because my roots are Ukrainian and I grew up in the Ukrainian diaspora in Toronto. I grew up listening to the stories of Ukraine’s constant struggle for independence and to be free of corruption, so the feelings of the people in the square were not foreign to me. However, this time, it wasn’t just my parents talking about it in Canada, detached from the situation and it’s consequences. It was happening in front of me. When it was finally time to leave, I will always remember that contrast I felt when I first arrived in the capital and when I left–the place, the people and the country had been changed forever.
During my years as the art director of Maisonneuve magazine, I had the opportunity to work with many talented women photographers—each one a unique visual voice. Marta Iwanek stands out for the way she brings her compassion to a body of work that sits on the edge of war and peace, among fire and smoke, between life and death situations, especially with her Ukrainian “Maidan” project.
—Anna Minzhulina, former art director, Maisonneuve
NMAF: Over one hundred people were killed in the government reprisals, and you spent time not only on the front lines but also with those who were wounded and grieving. How did you balance your own safety with your passion for capturing every aspect of the story? And did you learn anything about yourself as a journalist that will assist you in the future?
Marta: There were certain days that felt very unsafe on the square, but the majority of my time spent there, things were peaceful. There would be flare-ups between police and protestors and then things would resume back to “normal.” I looked to other, more experienced photojournalists in the square for guidance and advice. I had only been freelancing for three months at that point, fresh out of college and had found myself in the middle of the news cauldron that was Kyiv.
There were many times that I was scared. Even today I think I still would be. The most important thing I learned in those kinds of situations is to trust your gut. There were certain situations I decided to be close-up and others I held back from. Sometimes, I beat myself up for not being in the right place or holding back too much, but you have to be honest with yourself and with what you’re willing to do. It took quite a while to reconcile these feelings, but the experience taught me that I’m not a conflict photographer.
Many photojournalists starting out often have a dream of covering foreign stories and conflicts. I didn’t go to Ukraine searching out a conflict to photograph, I just happened to be there when it all started. And a part of me left feeling like I had failed as a journalist because I hadn’t gotten the most heated moments, and I was actually back in Canada on the day that over a hundred protestors were shot. For me, it was more emotionally heavy to be away from the square during that time than when I was in it. Not knowing about the fate of many friends who were there, as well as feeling the guilt of not being there, took a toll.
We’re taught to want to be this travelling, conflict photographer, but that’s not who all of us are. The whole time on the square, I found myself being much more drawn and interested in the quieter moments and it took me a while to realize those moments are just as important too.
We are all unique and we will all notice different things in similar situations and we will be better at photographing in certain situations over others. Journalism is a communal effort and we need to be honest with ourselves, find out the type of stories you’re best at and are drawn to. Then don’t be afraid to do it.
NMAF: That was over three years ago, and since then Ukraine has experienced war and occupation perhaps beyond the worst fears of those who gathered on the Maidan. How has this story stayed with you since then?
Marta: My time on the Maidan has been one of the factors that keeps driving me to keep coming back to this region and exploring the underlying issues more deeply, looking at why things are the way they are now, what’s caused them and what keeps causing them?
It’s also something I’ve always wanted to do because my background is Ukrainian. I’ve always been drawn to Ukraine and Eastern Europe because I’ve grown up with my cultural heritage being so central in my life, from participating in folk activities, being involved in the diaspora community to regular dinner table conversations about Eastern European politics. I actually started primary school barely speaking English because at home we just spoke Ukrainian. It has a huge place in my heart. I’ve started looking at my own family’s history in the area, connecting with relatives and following the story of Ukrainians in Poland who were deported from the South-Eastern territories in 1947 under military Operation Vistula. Deportations are a huge part of Eastern Europe’s history and play a huge factor in why things are the way they are today.
There has definitely been media fatigue with Ukraine as the conflict reaches yet another year. It’s why I think it’s more important than ever to stay with the story and understand what is happening there, to put the past and the future in greater context for the average viewer.
NMAF: For the camera nerds, what bodies and lenses do you shoot with? And what was your technical approach to the photography on the Maidan?
Marta: Back then, during those three months on the Maidan, I was using a D600 and a 35mm f/2 and a 24-70mm. This is still my favourite set-up although now I have a D810 with a 35mm f/1.4. My technical approach is to go as light on gear as possible, zoom with your feet and build intimacy with the people you are photographing. This will create a much better photo than any lens or camera body can.
NMAF: You worked with Anna Minzhulina, then the art director of Maisonneuve, who said she was stunned by the evocative scenes and characters that jumped out from your images. Can you describe the creative process of how the two of you edited your body of work into a story that connected with the magazine reader?
Marta: Anna is an extremely talented and passionate editor and I am so grateful for her eye. Editing is an art of its own and a skill many photographers often lack, myself included. It was also a story I had immersed myself in, so it can be very hard to be objective about the photos when editing, which is where Anna came in.
So often, I would attach a personal memory or story to a photo and Anna was able to single out the photos that could still speak to a viewer who was encountering them without all the backstory. She chose the photos that could speak on their own and spoke together cohesively to tell the story of the square.
It was also exciting to be able to tell a story in a magazine over so much space. The majority of my time I’ve spent working in newspapers where it’s usually one image to tell a story, but here it was a different process of how the photos work together to form a narrative.
Women photographers are still an anomaly in the male-dominated documentary photo world, with its emphasis on traditionally masculine values like the courage and bravery to ‘shoot’ with a camera. We need to encourage more female visual voices like Iwanek’s here in Canada and around the world. Death does not distinguish between genders. It takes all. But I’m interested in how the female eye looking through a photographic lens might see it differently. It’s important that we have different perspectives, that we pay attention to what they might show us that we haven’t considered before. That’s why we need exposure to more work of female war photographers, such as Iwanek.
—Anna Minzhulina, former art director, Maisonneuve
NMAF: The night of the 2016 National Magazine Awards, you didn’t have a ticket to get in, but as the show started you were hanging out in the foyer in case your name was called. And it was—twice! What was that experience like? And when you were on stage accepting your awards, what was your message to the audience?
Marta: I was generously given a seat at the sponsor table and so in the end I was able to attend the awards. I had a small cheer crew at the table and we had a lot of fun. I hadn’t prepared a speech, but I just went up there and spoke from my heart. I thanked everyone who helped me and it was great to see Anna in the audience as I spoke. I was also thankful that the recognition of the award would bring more attention to the story, which had greatly fallen off the news cycle. It’s a story close to me and so I’m grateful for any opportunity to talk about it.
NMAF: Can you tell us about some of your latest projects, and what you’re up to next as a journalist?
Marta: A project titled “Darling” was actually one of my first projects and still one close to my heart. It is a story about an elderly couple in Trenton, Ontario, where Lex Duncan is the at-home-caregiver for his wife Mary Duncan, who has dementia. I started it as a way to reconnect with a generation I felt I didn’t get a good chance to know after my last grandparent died.
It was a project to deal with the loss and also understanding what my parents, as well as countless others in our country are facing as they care for an ailing loved one. I am so grateful to the Duncan family who opened up their home to me and gave me a chance to get to know them and tell this story.
This year I started photographing in the villages my grandparents came from. They were once Ukrainian villages but after WWII became part of Poland and the majority of the Ukrainians who lived there were deported and dispersed either to Soviet Ukraine or throughout Poland, my grandparents included.
I’ve always been curious about my roots and grew up with a father who has worked as a historian, making films and writing books on eastern European history. So after the Maidan I became interested in exploring Eastern Europe on a deeper level and understanding events in the past that have an effect on the present. Through this project I want to explore how identity changes when a culture is displaced from its ancestral land. It’s been a very personal project, but I’ve also found it to be incredibly universal through the many forced migrations happening throughout the world today.
Marta Iwanek is a National Magazine Award-winning photojournalist whose work has appeared in Maisonneuve, Maclean’s, the Toronto Star, the Globe and Mail, and other publications. In 2016 she was named Canada’s Best New Magazine Photographer by the National Magazine Awards Foundation. Discover more of her work at martaiwanek.com.
The 40th anniversary National Magazine Awards are open for submissions until January 20, including three different categories for photography. Enter at magazine-awards.com.