Best Practices: Sharpen Your Twitter Skills


If used wisely, Twitter is an amazing tool to help National Magazine Award winners and nominees expand their network and help spread the word about their awards and their work in general.  The NMAF is pleased to present the second volume of our Best Practices Guide: Sharpen Your Twitter Skills.

To help NMA winners – publishers, writers, and creators – make the most of Twitter, we’ve created a guide dedicated entirely to this social media tool! From Twitter Moments to hashtags, our experts share their secrets to optimize tweets and build a strong community of followers.

The guide details how journalists can use Twitter to incite conversation, the goldmine of information within Twitter analytics, and an example of a highly successful Twitter campaign. It shares anecdotes on how NMA-winners, such as Desmond Cole, have created space on Twitter for meaningful dialogues, and advice from Chatelaine’s social media senior editor, Haley Overland: “Build your audience… every damn day.” To start building that audience and expand your digital reach, click here to download our 2017 Best Practices Guide.

About Winners’ Circle

In November 2016, the National Magazine Awards Foundation presented the second Winners’ Circle event, an exclusive event for National Magazine Awards winners and nominees to meet, mingle, pitch, and learn. We partnered with Twitter Canada for this event, at which Jennifer Hollett (Twitter Canada’s head of news and government) spoke on growing your Twitter presence.

Please stay tuned for when we announce our next Winners’ Circle event. For updates, you can follow us on Twitter and Facebook. 

Download this year’s National Magazine Awards Winners’ Seals here.

National Magazine Awards Special Event: Winners’ Circle

The National Magazine Awards Foundation is proud to present Winners’ Circle, an exclusive event for National Magazine Awards and Digital Publishing Awards winners and nominees to meet, mingle, pitch and learn. This year’s event is in partnership with Twitter Canada.

Wednesday, November 16
Twitter Headquarters

Part 1 – Learn & Leverage
Learn insider tips on how to grow your Twitter presence with Twitter Canada’s new head of news and government, Jennifer Hollett. Thinking beyond hashtags, attendees will discover how to build community and optimize your tweets with images, videos, live video, moments, and more.

Part 2 – Fast Pitch
After the Twitter Canada presentation, it’s time to mingle and network with your peers. We’ll be facilitating introductions between writers, artists, editors and art directors. If you’re planning to attend and would like to have a chance to sit down with an award-winning writer/artist or an award-winning publication’s editor or art director, let us know:

wc3 wc2

In addition to the Twitter presentation and Fast Pitch sessions, there will be ongoing opportunities throughout the night to connect and network with your magazine industry peers. Snacks & drinks are provided.

The event is open to all 2016 National Magazine Award and Digital Publishing Award winners and nominees. There are capacity limits at the event space, so please RSVP as early as possible. Those who are unable to come to Toronto, we may be able to provide teleconference participation.

View the event recap and photo album from last year’s Winners’ Circle event.

Guests are requested to RSVP to no later than November 11. We also encourage you to join the Facebook Event Page.

Happy 50th anniversary to THIS Magazine

Back in 1977 Margaret Atwood–nearly a decade before she became a CanLit icon for The Handmaid’s Tail–won a Silver Medal at the very first National Magazine Awards for her “Two-Headed Poems” published in a zesty Toronto periodical known as THIS Magazine.

Founded in 1966 with the prosaic title “This Magazine Is About Schools” (cleverly truncated in 1973) with a mandate to cover education policy and “New School” philosophy in Canada, THIS has, over the last half century, evolved into one of Canada’s leading progressive publications covering issues of labour, healthcare, environment, race, Indigenous rights, feminism, LGBTQ rights and more, while also publishing some of of the best poetry, short fiction and visual art from emerging artists across the land.

And how about a shoutout to THIS Magazine, which celebrates 50 years of publishing this year. Also turning 50 this year: people going “Which magazine?” as a joke.
Chris Turner, on stage as host of the 39th annual National Magazine Awards

Next Thursday, September 22, THIS Magazine is celebrating its 50th anniversary with a party and fundraiser at the Gladstone Hotel in Toronto, open to all friends and alumni of the magazine.

Since 1977, National Magazine Award-winning editors of and contributors to THIS Magazine have included Naomi Klein, Clive Thompson, Lynn Coady, Doug Saunders, Moira Farr, Lynn Crosbie, Dan David, Hal Niedsviecki, Gordon Laird, J.B. MacKinnon, Evelyn Lau, and Rick Salutin, whose “Culture Vulture” column won the Silver Medal at the 1981 and 1983 National Magazine Awards. And, of course, many many more.

In total, THIS Magazine has been nominated for 85 National Magazine Awards, winning 12 Silver Medals and 7 Gold Medals, most recently for:

  • Clusterf*ck” by Catherine McIntyre, Gold Medal, Best New Magazine Writer, 2014
  • In the Shadow of the Oilsands” by Ian Willms, Gold Medal, Photojournalism, 2012
  • Moosehide” by Min Gyo Chung, Silver Medal, Illustration, 2016
  • Let’s Get It On” by Graham Roumieu, Silver Medal, Spot Illustration, 2010
  • “Crossing the Line” by Bill Reynolds, Gold Medal, Essays, 2005
  • “This Land is Whose Land” by Gordon Laird, Gold Medal, Investigative Reporting, 2001
  • “Confessions of a Playa Hata” by Clive Thompson, Silver Medal, Essays, 2004

The NMAF congratulates THIS Magazine on this golden anniversary. Here’s to 50 more!

Noreen Flanagan wins CSME Editor of the Year Award

Last night following the first day of the MagNet conference sessions, the Canadian Society of Magazine Editors held a soiree to announce the winners of its annual Editors’ Choice Awards, where the Editor of the Year award was presented to Noreen Flanagan, editor-in-chief of ELLE Canada.


ELLE Canada also won the CSME Award for Best Display Writing, and tied for the award for Best Magazine (medium circ) with Today’s Parent. BC Business won Best Magazine (small circ). Western Living won for best Art Integration. BC Business and Fairmont magazines shared the award for Best Front of Book. Today’s Parent swept the awards for Best Web Editorial and Best Tablet Edition.

Meanwhile, at the Circulation Management Association of Canada’s annual awards, Outdoor Canada was named Best Magazine, while Canada’s History won the Audience Development Award. Mark Hamill won the CMC award for Lifetime Achievement. Cindy Chang won for Vendor of the Year, while Fiona Wong won the CMC Circulation Scholarship.


Congrats to the winners. The National Magazine Awards are coming on Friday June 10.

Marketing, University Affairs, CPA Magazine among top winners at 62nd Canadian Business Media Awards

Last night at a fabulous event in the Grand Banking Hall of Hotel One King West the Canadian Business Media Association presented the 62nd annual CBM Awards, in Memory of Kenneth R. Wilson.

The winner of the 2016 CBM Award for Magazine of the Year is Marketing, published by Rogers Media: Alison Wood (publisher); David Thomas (editor) and Glenn Taylor (art director).

Marketing also won silver in Best Regularly Featured Department, Column or Blog. They also received 4 honourable mentions in Best Issue, Best Art Direction of an Opening Spread, Best Art Direction of an Entire Issue, and Best Merchandising/Marketing Article.

The winner of the 2016 CBM Award for Best Media Brand is Precedent, published by Law & Style Media Inc.: Melissa Kluger (editor & publisher); Gilbert Li (art director); Daniel Fish and Lauren Parrott (contributors).

Precedent also won gold in Best Art Direction of a Complete Issue, and two silver in Best Art Direction of a Complete Issue and Best Art Direction of an Opening Spread or Feature. They also received three honourable mentions in Best Feature Article – Professional, Best How-To Article of Series of How-To Articles and Best One-Of-A-Kind.

Léo Charbonneau
, Editor
Underline Studio, Art Director
February 2015: Porn Studies
University Affairs

William Powell, Kristin Doucet, Leata Lekushoff
, Editors
Studio 141 Inc., Art Direction
Shifting Gears
Professionally Speaking

Léo Charbonneau
, Editor
Underline Studio, Art Direction
April 2015: The Campus Food Revolution
University Affairs

Matt O’Grady
, Editor
Catherine Mullaly, Art Director
Bye-Bye Alberta

Melissa Shin
, Editor
Gil Martinez, Art Director
Suzanne Sharma, Deputy Editor
Advisor’s Edge April 2015
Advisor’s Edge

Lauren d’Entremont, Editor
Andrea Lee, Art Director
Smoke’s World Domination Cover

The Harvey Southam Award was presented to Michel Dongois, senior journalist at Profession Santé. Recognized for his outstanding professionalism, integrity and humanism, Mr. Dongois received this prestigious honour at the CBM Awards ceremony.



Also winning a Silver award: D&A Magazine, BC Business, FranchiseCanada, Lexpert, Canadian Architect, Better Farming, Les Affaires and Listed.

About the 62nd annual CBM Awards
The CBM Awards recognizes the outstanding efforts of Canadian business-to-business magazine content. Through this annual award program, we pay tribute to the memory of Kenneth R. Wilson, one of Canada’s most prominent business writers.

The CBM Awards judges nominated 141 submissions from 36 different B2B magazines. Gold, Silver and Honourable Mention awards were presented in 21 written, visual, integrated and special categories during this evening’s gala at the Grand Banking Hall at One King West in Toronto, hosted by D.B. Scott, president of Impresa Communications Limited, as well as a reputable consultant, market researcher, teacher, editor and blogger.

For a complete list of nominees and winners, visit

Your Guide to Canadian Magazines Week

The biggest week in Canadian magazines is finally here, and between now and the exciting grand finale–Friday’s National Magazine Awards–there’s a lot going on for Canada’s top magazine publishers, editors, art directors and creators who are gathering from all over the country here in Toronto for a big week ahead: Canadian Magazine Week.
#CdnMagWeek #NMA16

Vote for Canada’s Best Magazine Cover


MagNet Marquee
Time: 5:30pm
Place: Marriott Courtyard, 475 Yonge St.
About: Canada’s annual magazine conference–MagNet–kicks off with the afternoon marquee. This year’s keynote speaker is digital revenue maestro Jay Lauf, SVP of Atlantic Media and President/Publisher of Quartz.

62nd annual Canadian Business Media Awards
In Memory of Kenneth R. Wilson
Time: 6:30pm
Place: Grand Banking Hall, Hotel One King West
About: Join Master of Ceremonies D.B. Scott for the annual celebration and recognition of the best in Canadian Business-to-Business media. Top nominees include CPA Magazine, University Affairs, Marketing, Professionally Speaking, Precedent, The Medical Post, and Foodservice & Hospitality. The finalists for Magazine of the Year are BC Business, Marketing, and The Medical Post. Tickets.


MagNet Conference
Time: All Day
Place: Marriott Courtyard, 475 Yonge St.
About: Canada’s annual magazines conference, presented by Magazines Canada, launches its first of two full days of sessions.

CDS Global Circulator & CMC Awards
Time: 5:00pm
Place: Marriott Courtyard, 475 Yonge St.
About: Presented by the Circulation Management Association of Canada (CMC) following its AGM, with the generous support of CDS Global, the “Circulator” is the perfect time to relax and talk about the first day of MagNet. Awards will be presented in the field of circulation, including the Outstanding Achievement Award and Volunteer of the Year.

CSME Editors’ Choice Awards
Time: 6:00pm
Place: Marriott Courtyard, 475 Yonge St.
About: The Canadian Society of Magazine Editors (CSME) welcomes its members to its annual awards ceremony, recognizing outstanding work by Canada’s magazine editors. The top prize is the Editor of the Year award.


MagNet Conference
Time: All Day
Place: Marriott Courtyard, 475 Yonge St.
About: Day two of Canada’s annual magazines conference, presented by Magazines Canada.

MagNet Squared
Time: 5:00pm
Place: Marriott Courtyard, 475 Yonge St.
About: A networking reception closes out the two-day MagNet conference. Stop for a break and join MagNeteers from across all regions and sectors of the Canadian magazine media industry for hors d’oeuvres and cocktails.

2016 Digital Publishing Awards
Time: 7:00pm
Place: Portland Room, Spoke Club, 600 King Street West
About: Host Chris Frey welcomes Canada’s top digital publishers and digital media creators to the inaugural Digital Publishing Awards, recognizing excellence in 14 categories including Best Online Video, Best Podcast Series, Best Digital Design, Best Feature Story, and Best Digital Initiative. Top nominees include Maclean’s,, The Globe and Mail, Toronto Star, Toronto Life, BuzzFeed Canada and Sportsnet. The 5 finalists for Digital Publication of the Year are Canadian Business,, L’actualite, Maclean’s and Toronto Life. Tickets.


39th annual National Magazine Awards
Time: 6:00pm
Place: Arcadian Court, 401 Bay Street
About: Hundreds of Canada’s top magazine journalists will recognize the best in their field at the National Magazine Awards gala–celebrating Canadian creators. Master of Ceremonies Chris Turner–author, public speaker and 9-time NMA winner–will host this year’s big event, where top nominees like Toronto Life, Canadian Geographic, Maclean’s, L’actualite, Maisonneuve, Report on Business, Cottage Life, The Walrus and Eighteen Bridges as well as dozens of nominated writers and artists will be in attendance. (There’s still time to vote for the People’s Choice winner for Best Magazine Cover.) The finalists for Magazine of the Year are Canadian Geographic, Caribou, Maisonneuve and Nouveau Projet.  Tickets

See the National Magazine Awards nominees for:
Magazine of the Year
Best Magazine Cover
Best Magazine Brand
Best Single Issue

Best New Magazine Writer
Best New Magazine Photographer
Photojournalism & Photo Essay
Single Service Article Package

Art Direction of an Entire Issue
Art Direction of a Single Article
Portrait Photography
Words & Pictures

Complete nominations coverage

Author Chris Turner to host 2016 National Magazine Awards

The National Magazine Awards Foundation is pleased to announce that the Master of Ceremonies for the 39th annual National Magazine Awards gala will be renowned author and speaker Chris Turner. [TICKETS]
“I’m giddily excited to get the opportunity to host this year’s National Magazine Awards. To win an NMA is one of the great honours in Canadian media, and to be able to hand them out to deserving creators will be such an honour and delight. Plus, as a freelancer and a western Canadian, I rarely get the chance to attend the country’s best magazine industry party — and this time I’m optimistic I’ll get a good seat!”
Chris Turner is the author of five books and one of Canada’s leading writers and speakers on energy and sustainability. His bestsellers The Leap and The Geography of Hope were both National Business Book Award finalists. His most recent book is How to Breathe Underwater, an essay collection, which won the W.O. Mitchell City of Calgary Book Prize. His feature writing has won nine National Magazine Awards. Turner was a 2013 Berton House writer-in-residence in Dawson City, Yukon, and a 2010 Paul D. Fleck Fellow at the Banff Centre. He lives in Calgary with his wife and two children. His book THE PATCH, the definitive story of Alberta’s oil sands, will be published in Canada and internationally by Simon & Schuster in 2017.
Tickets are on sale now for the 39th annual National Magazine Awards gala, June 10, 2016 at the Arcadian Court in Toronto.
The early-bird deadline for discounted ticket prices is Friday May 20.